Real Time Personalization in Milli Seconds
HCL Unica Interact is the sophisticated real time interaction solution to personalize customer experience and determine the next best action for customer engagement across various channels such as websites, call centers, point-of-sales, ATM’s, kiosks and more.
Benefits of Interact
Now you can turn any real-time touchpoint into a channel to connect with your customers.
Real-time Personalization at Scale
Scales to meet your growth with powerful performance throughput: 100,000s of concurrent sessions with response times in few milli seconds
Increased Response Rates
Deep personalization and advanced analytics maximize the relevancy of messages presented during live interactions, increasing response rates
Improved Customer Experience
Personalizing the experience of interacting with your brand real time can have a major positive impact on perception and loyalty
Transform your Inbound Channels
Targeted marketing adds to the ROI of websites, call centers and other inbound channels originally built for operational reasons
Align your Inbound & Outbound Channels
Connects and coordinates inbound marketing with outbound campaigns, on the same platform sharing audience data, offers and dispositions
Features of Interact
Leading Edge Personalization
Leading Edge Personalization
Engage known and anonymous visitors, consider behaviors and current activity patterns, and personalize interactions leveraging both online and offline data, including in-depth historical knowledge of customers to deliver targeted call to actions such as cross-sell offers, editorial content, service options, and coordinated banner messages.
Intelligent Offer Arbitration
Intelligent Offer Arbitration
The acute and insightful combination of marketer personalization strategy and inbuilt cognitive learning helps you to recognize the right time and best offer for every customer.
Omni Channel Coverage
Omni Channel Coverage
Plugs into any customer touchpoint: website, call center, kiosk, point-of-sale, ATM and bridges customer engagement through delivery of personalized offers across channels without losing context and continuity.
Insightful Reports and Analytics
Insightful Reports and Analytics
Delivers accurate marketing performance analysis, channel activity insights, campaign strategy inventories and deployment auditing— all intended to improve managerial oversight and marketing results.
Gain a 360° Customer View
Leverage real-time behavioral insights and AI-driven analytics to engage customers at the optimal moment.
