HCL Marketing Cloud


Key Strategies That Facilitate Interactions at Crucial Journey Touchpoints:

For 71% of customers, real-time communication isn't a luxury, it's an expectation.
Solution

Implement intelligent interactions

Implementing AI-driven conversational marketing becomes essential in meeting such demands, offering immediate, intelligent responses, and elevating overall customer satisfaction.
Marketing teams leveraging AI and machine learning are 7x more effective, with 52% planning to expand their adoption this year.
Solution

Optimize with adaptive learning

Marketers can leverage adaptive learning models to fine-tune customer journeys, ensuring the delivery of the right message at the right time.
91% of consumers are more likely to shop with brands that recognize, remember, and provide relevant offers and recommendations.
Solution

Gain Trust with Personalization

Brands can address this by employing consumer data and analytics to provide personalized and timely recommendations, enhancing consumer inclination toward purchasing.
63% of consumers said they’d think more positively of a brand if it gave them content that was more valuable, interesting or relevant.
Solution

Enhance Relevance through Timeliness

Leveraging real-time customer data to deliver timely messages can help with relevant offers that increase purchases and exceed customer expectations.
31.8% of marketers stated that consistently creating engaging visual content for channels has been their biggest struggle.
Solution

Seamless execution with templates

Implementing preconfigured industry templates allows for seamless execution and real-time access to engaging content at your fingertips.
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Turn Marketing Challenges Into Opportunities With Our Real-Time Engagement Solution

Discover approaches to elevate your strategies with dynamic, instantaneous interactions, ensuring every engagement is timely and resonates with significance.

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