Get your free copy now!
Omnichannel Challenges and Opportunities
Why get this report?
- Understand the how-tos of planning and creating an Omnichannel strategy.
- Unravel the relationship the CMO and the CTO should share for a company's steady growth.
- Learn about the effects of GDPR legislation on various industries and sectors.
Key takeaways from the report
Build a Unified Marketing Stack
With fast and flexible integrations, you will be 3 times more likely to be fully leveraged of your Martech solutions.
Refocusing the conversation around Data Privacy
2/3 Marketers consider that data privacy is by far the biggest omnichannel marketing challenge for BFSI companies.
Align the CTO with the role of the CMO
CMO & CTO collaborations bring in better business performance, the ability of business to capitalize and steady growth in the digital era.
Personalization boosting retentions
41% customers accepted that they would churn from a company due to poor and irrelevant communication
Explore other reports
State of Martech Integration
Transforming customer interactions into real-time sales opportunities.
Retail & E-commerce
Fostering closer customer engagement and nurturing loyalty
Technology & Professional Services
