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| June 29, 2023
Unlocking the Power of Response Orchestration on WhatsApp
Discover the power of conversational marketing with WhatsApp, the go-to messaging platform for personalized customer experiences. Learn how businesses are leveraging its 2 billion+ users for increased engagement and loyalty in today's digital landscape.
| June 29, 2023
Transform Your Business With Real-Time Personalization
In Part 2 of our personalization series, we explore the "what," "where," and "how" of personalization, examining its many facets and exploring how it can be applied across industries and channels. Discover how to stand out in a crowded market by building meaningful relationships with your customers through personalization.
| June 29, 2023
7 Key Capabilities of a Multichannel Marketing Hubs Platform
HCL Unica has marked its place among the top performers in the 2022 SPARK MatrixTM analysis of the global multichannel marketing hubs market.
| June 29, 2023
Understanding Deliver Insight Reports and it's data flow in the tables
The blog will help you understand the data flow from Design-time tables to Report Staging tables. If your report is not in Staging, you need to run the procedure at least once per day. You should consider running them at times when there
HCLSoftware | June 29, 2023
Technology Empowering the Spirit of Sports
The world is witnessing a massive change in approach and outlook towards technology adoption in sports. This change is poised to get bigger and better.
| June 29, 2023
Personalization Playback in Unica Interact
With the new playback feature, in Unica Interact marketers can review what happened in any time period. Drill down all the way to individual sessions to see activities by user attributes, session attributes, API history, event patterns status, and delivered and disqualified offers.
| June 29, 2023
7 Top Performer Factors for a Marketing Automation Software
Unica's latest 4 releases focused on strengthening integrated goal based marketing, messaging without limits.
| June 29, 2023
HCL Unica Named STRONG PERFORMER in Forrester Enterprise Marketing Suites, Q3 2022
HCL Unica has secured the #2 position as a strong performer and focus on platform innovation and improvements. Read more to know words forrester said about HCL Unica.
HCLSoftware | June 29, 2023
Building the Ultimate End-to-End Fan Experience
Cricket is an amazing sport this is why HCLSoftware and European Cricket Network is building the ultimate end to end fan experience for the audience.
| June 29, 2023
Top 8 B2C Enterprise Marketing Automation Software
HCL UNICA provides innovative customer engagement services ranging from digital brand interactions and holistic customer experience management.
Marketing & Commerce | June 29, 2023
Best SMS Marketing Strategies to Supercharge Your Sales
SMS marketing strategy is sending information through text messages. SMS marketing is a tool to share offers, discounts, and other brand-related information.
| June 29, 2023
Unleashing the Power of Behavior Analytics to Improve Marketing Efforts
All businesses, from clothing retailers to hotels, strive to capture your attention and promote their brands. With countless competitors vying for your attention, each enterprise seeks to increase revenue and achieve prosperity.
| June 29, 2023
Let's Get Started With Unica - Part 1 - Unica Campaign
The HCL Unica Campaign allows you to design, run, and analyze marketing campaigns. Watch the video to learn about the Unica campaign module.
| June 29, 2023
HCL Unica V12.1.7 - A New Era of AI-Driven Customer Engagement
HCL Unica V12.1.17 is an upgrade to Unica marketing automation platform with AI/ML, Intelligent Marketing Assistance, and more to boost marketing performance.
| June 29, 2023
Elasticity Unleashed - The Art of Custom Autoscaling of HCL Unica Interact on RedHat Openshift
HCL Unica Interact: Seamless scaling, optimal costs, happy customers. Autoscale your Unica Interact platform for peak performance with dynamic resource management. Learn more
HCLSoftware | June 29, 2023
HCLSoftware Redefines Marketing Excellence: See Why We Are Named a Leader in the MMH SPARK Matrix™
HCL Unica Leads in MMH! With it's powerful features for omnichannel marketing, personalization and data-driven campaigns, learn how HCL Unica is shaping the future of marketing.
| June 29, 2023
HCL Unica Shines in 2024 Constellation ShortList™ for Marketing Automation
HCL Unica named to the Constellation ShortList™ for B2B and B2C marketing automation! Learn how Unica uses AI to drive personalized customer journeys and revolutionize your marketing.
| June 29, 2023
Unica V12.1.9 Release: Leverage New Integrations and Functionalities for Powerful, Conversion-Driven Campaigns
HCL Unica V12.1.9 is here! Discover new integrations, AI-powered features, and enhanced functionalities for powerful, conversion-driven campaigns.
