Customer Data Platform

| November 25, 2024

Will CDPs replace campaign tools? Explore the synergy between HCL CDP and Unica Campaign for advanced segmentation, real-time data, and omnichannel marketing.

Claire Timlin

Unica Product Manager at HCLSoftware

Marketing & Commerce | October 28, 2024

HCL CDP Shines Bright on the 2024 Constellation ShortList™ for Customer Data Platforms

HCL CDP named a top 11 Customer Data Platform on the 2024 Constellation ShortList™! Unify customer data, enhance CX, and drive measurable results. Learn more!

HCLSoftware

HCLSoftware - a division of HCL Technologies, fuels the Digital+ economy and fulfills clients transformative needs with AI and Automation, Data and Analytics, Digital Transformation, and Enterprise Security.

Marketing & Commerce | October 17, 2024

8 CDP Trends in 2025

Discover 8 key CDP trends shaping the future of customer data in 2025. Learn how AI, hyper-personalization, and real-time processing are revolutionizing customer engagement.

Idir Hillali

Director of Innovation at HCLSoftware

Marketing & Commerce | October 7, 2024

Ultimate Guide: 15 Critical CDP Facts Every Marketer Should Know

Uncover 15 essential customer data platform facts for marketers. Learn about CDP architecture, data management, real-time responsiveness, and more to unlock the power of customer data.

HCLSoftware

Latest Articles

| November 25, 2024

Will a CDP Replace HCL Unica Campaign?

Will CDPs replace campaign tools? Explore the synergy between HCL CDP and Unica Campaign for advanced segmentation, real-time data, and omnichannel marketing.

Claire Timlin

Unica Product Manager at HCLSoftware

Marketing & Commerce | October 28, 2024

HCL CDP Shines Bright on the 2024 Constellation ShortList™ for Customer Data Platforms

HCL CDP named a top 11 Customer Data Platform on the 2024 Constellation ShortList™! Unify customer data, enhance CX, and drive measurable results. Learn more!

HCLSoftware

Marketing & Commerce | October 17, 2024

8 CDP Trends in 2025

Discover 8 key CDP trends shaping the future of customer data in 2025. Learn how AI, hyper-personalization, and real-time processing are revolutionizing customer engagement.

Idir Hillali

Director of Innovation at HCLSoftware

Marketing & Commerce | October 7, 2024

Ultimate Guide: 15 Critical CDP Facts Every Marketer Should Know

Uncover 15 essential customer data platform facts for marketers. Learn about CDP architecture, data management, real-time responsiveness, and more to unlock the power of customer data.

HCLSoftware