What is the HCL Unica+ Beta program?
HCL Unica+ A B C D E - The Future of Martech
A. AI capabilities (Max AI)
Max Al: Predictive and Generative Al tools to empower marketers to be more efficient and effective

HCL Unica+ Beta Program Overview
B. Branded Experience
New Experience built using google design methodology to streamline common marketing tasks.

HCL Unica+ Beta Program Overview
C. Cloud Architected
Flexibility and Security to adapt to evolving needs.

HCL Unica+ Beta Program Overview
D. Embedded Real-Time Data Platform
Comprehensive platform to manage all marketing and customer data.

HCL Unica+ Beta Program Overview
E. Easy
End to end customer experience improvements to make it easier to work with HCL Unica +

HCL Unica+ Beta Program Overview
We Introduce You to HCL Unica+
For advanced marketers like with you, HCL Unica+ is the next evolution of HCL’s composable marketing platform. It offers a secure CDP, comprehensive data strategy, and advanced AI integration all within a modern UI. By connecting deep behavioral data with rich offer metadata and performance insights, it delivers an adaptable solution which will elevate your CX and drive ROI across the full marketing cycle.
Team Up and Join the ßetathon!
Join the HCL Unica+ Betathon challenge and help us build the next generation of martech platform.
Unlock special access to our latest HCL Unica tools. Join us on February 6th for the big reveal of the HCL Unica+
Launch Timeline

Beta 1 | Feb 6
Real Time Use Cases
Beta 2 | March 31
Real Time + Batch and Planning Use Cases
GA | June 6
Production Version Including Your Feedback
Beta Program Overview
Why is HCL Unica offering this Beta program?
What should I expect from the Beta program?
How is this Beta program offered?
Does the Beta program include all the features of the GA release?
Will there be training offered on the Beta program?
Will there be a walk through of the new capabilities like AI, RTP, CDP and demo of more usecases?
Beta Program Scope
Key features of HCL Unica+ Beta program?
- Realtime Personalization
- Outbound Messaging
- Omnichannel Experience
CDP, RTP (Web channel), Journey, Max AI Assistant with Gen AI (Document Search, Content Generation and Analysis and Dashboard Insights), Deliver (Email, Push), Audience/Segment/Offer Central, Dashboards, Workflows.
8 Use cases addressing your challenges
Use Case |
Marketer's Challenge |
Video Link |
---|---|---|
|
The “Customer Intent” Challenge |
|
|
The “Black Box” Challenge |
|
|
The “Omni-channel Offers” Challenge |
|
|
The ”Drop-off” challenge |
|
|
The “Real-time Streaming Data” Challenge |
|
|
”The Marketplace” Challenge |
|
|
The “Customer Save” Challenge |
|
|
The “Considered Purchase” Challenge |
Will there be a walk through of the new capabilities like AI, RTP, CDP and demo of more usecases?
We invite you to add the respective Events onto your calender
Deep Dive on New Capabilities (CDP, Real Time Personalization, AI)
Demo on Additional Usecases

Beta Environment Access
How do I access the Beta environment?
However in order to get your user credentials , you need to Just Simply Register on this page above, We will reach out to you to provide you the access.
If you do not receive the credentials for some reason in 48 hours, then
Please send an email to unica.beta@hcl-software.com
with the Subject:
“HCL Unica+ Beta Environment Access”,
with the Email Text:
“ I accept” & in addition provide the following details
Your first and last name; company name and country where you are located.
with the Email Attachment: with the Pre-Release Agreement as an attachment to the Email.
Once you do this, you will be emailed your Credentials for the HCL Unica+ Beta Environment
I already participated in the HCL Unica V12 Beta program. Is there anything I need to do differently for accessing the HCL Unica+ Beta program?
with the Subject: “HCL Unica+ Beta Environment Access”,
with the Email Text “ I accept” & with the Pre-Release Agreement as an attachment to the Email.
Once you do this, you will be emailed your Login ID for the HCL Unica+ Beta Environment
Please make sure to clear your browser cache before you access the Beta environment.
I am an internal HCL Beta participant. How do I request credentials for accessing the Beta environment?
Look up your login credentials for the Beta environment.
- If your credentials are not listed, please request access via email to unica.beta@hcl-softtware.com with the subject "HCL Unica Beta Environment Access"
Can I access the Beta environment anytime?
I am having issues accessing the Beta environment. What should I do?
What are the browsers supported for the Beta program?
I missed attending the enablement webinar for the Beta program. Is there a replay available
Beta Program Testing & Feedback
Are there any best practices to be followed during the Beta program?
- Since this is a shared environment, organize your work in the application into folders as and when applicable.
- Choose folder names that are easy to search,access and reflect your usage. In case of privacy concerns, use generic names (For example: customer_1234).
- When testing email/SMS please configure your target audience judiciously to ensure there is no spamming. Refer to the relevant videos for more details.
- Confine your exploration to features outlined in the scope of the Beta and provide feedback related to it.
- In case of any issues with the environment, please email to unica.beta@hcl-software.com for support.
We currently have a HCL Unica deployment. Is there anything I need to be aware of when switching between the HCL Unica+ Beta environment and my current HCL Unica deployment?
How do I provide feedback on a specific feature or function included in the Beta?
You will receive the credentials for this feedback portal automatically on Email once the Unica+ Beta environment details are mailed to you. Once you reset your password and sign in the first time, you can subsequently access the Feedback page directly from the help menu on the top bar of the Unica Application, under the Submenu: HCL Unica+ - Feedback